List of top Questions asked in CUET (PG)

These appeals are used in advertising campaigns.
A. Editing appeal
B. Effective appeal
C. Elaborative appeal
D. Emotional appeal
E. Enumerative appeal
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Arrange the sequence all the process to get a final photograph in physical form in analogue photography.
A. Printing
B. Processing
C. Latent image
D. Exposure (picture taking)
E. Dodging, burning
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The first man to start selling space for ads in the USA was _______ in the year _______.
A. John Guttenberg
B. 1864
C. Voloney Palmer
D. 1841
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Arrange the photographic experts in chronological order as per dates of their processes.
A. Louis Daguerre
B. Joseph Nicephore Niepce
C. William Henri Fox Talbot
D. Fredrick Scott Archer
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Arrange correct sequence in ascending order as per year of establishment of the following in India.
A. National Advertising
B. J. Walter Thompson
C. B. Dattaram and Co.
D. Lintas
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Write in correct chronological order as per the invention year.
A. Range finder
B. Single Lens Reflex
C. Polaroid
D. Kodak Brownie
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Arrange the following papers in ascending order as per the thickness of the paper.
A. Cardboard
B. Tracing paper
C. Art card paper
D. News print paper
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Tell the ascending order of search engines as per founding year.
A. Yahoo
B. Google
C. Altavista
D. Archie
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Chronological arrange the names of digital era innovators as per the age seniority.
A. Steve Jobs
B. Jeff Bezos
C. Bill Gates
D. Mark Zuckerberg
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Arrange in sequence from the newest to the oldest organization from their founding year.
A. The Photographic Society of America
B. Royal Photographic Society
C. International Federation of Photography
D. Federation of Indian Photography
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Chronologically arrange the names of cartoonists as per the year of birth.
A. Mario Miranda
B. R.K. Laxman
C. Shankar Pillai
D. Abu Abraham
E. Pran Kumar Sharma
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Arrange the elements of layout as per the importance in layout design.
A. Body copy
B. Head line
C. Subhead line
D. Address line
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Arrange in descending order the various types of printing technologies as per their invention.
A. Joint Udenberg's Printing Press
B. Inkjet Printing
C. Rotary Printing Press
D. Wooden Movable Type Printing
E. Stone Lithographic Press
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Given below are two statements : one is labelled as
Assertion (A) and the other is labelled as Reason (R).
Assertion (A): IMC in advertising and marketing is not a very important aspect for getting better success. IMC stands for “Integrated Market Communication”.
Reason (R): IMC was codified by Don Schultz.
In the light of the above statements, choose the most appropriate answer from the options given below :

Given below are two statements : one is labelled as
Assertion (A) and the other is labelled as Reason (R).
Assertion (A): In analogue cameras when a photograph is shot it is one of the many steps to create a final image. Sensor records the exposure.
Reason (R): After a photograph is exposed on a film a latent image is formed first which is then developed.
In the light of the above statements, choose the most appropriate answer from the options given below :

Chronologically arrange the names of the Indian ad gurus as per the year of birth.
A. Mani Ayer
B. Alyque Padamsee
C. Prahlad Kakkar
D. R.K. Swamy
E. Piyush Pandey
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Given below are two statements : one is labelled as
Assertion (A) and the other is labelled as Reason (R).
Assertion (A): After the World War II, British advertising agencies came to India and made advertising a lot common in Indi
A. British advertising agencies had not focused on India before WW II.
Reason (R): Indian businessmen bought the British ad agencies' Indian offices after liberation in 1947.
In the light of the above statements, choose the most appropriate answer from the options given below :

Given below are two statements : one is labelled as
Assertion (A) and the other is labelled as Reason (R).
Assertion (A): A fundamental distinction between the “commercial” and “artistic poster” was the basis both for consecrating the poster as an art and also for establishing its importance for graphic design.
Reason (R): Graphic design has poster design as an important part but is not considered art in true sense by a lot of thinkers.
In the light of the above statements, choose the most appropriate answer from the options given below :

Given below are two statements : one is labelled as
Assertion (A) and the other is labelled as Reason (R).
Assertion (A): The famous campaign of Pond's with popular jingle -- “Googly Woogly Woosh”. This jingle for the ad is inspired from the real life experience of Piyush Pandey.
Reason (R): Nita, the Ex-Vice President of Ogilvy created the lines.
In the light of the above statements, choose the most appropriate answer from the options given below :

Given below are two statements : one is labelled as
Assertion (A) and the other is labelled as Reason (R).
Assertion (A): Bruno Munari was among the most inspirational designers, encouraged people to go beyond formal convention and stereotypes in design.
Reason (R): Picasso described him as ‘the new Leonardo’.
In the light of the above statements, choose the most appropriate answer from the options given below :

Given below are two statements : one is labelled as
Assertion (A) and the other is labelled as Reason (R).
Assertion (A): ‘Minimalism’ in art is ‘art of less’.
Reason (R): Promotes a focus on quality over quantity.
In the light of the above statements, choose the most appropriate answer from the options given below :

Given below are two statements : one is labelled as
Assertion (A) and the other is labelled as Reason (R).
Assertion (A): In 19th Century, there were breakthroughs in how people work and it is famous as industrial revolution. Industrial Revolution brought drastic change for advertising and it became a main business.
Reason (R): A lot of machinery was developed in this er
A.
In the light of the above statements, choose the most appropriate answer from the options given below :

Transit advertisement is seen published on :

Which of the following is a primary colour ?

Which of the following photographers was the first Indian photographer to be awarded with ‘Padmashri’ ?