Question:

Identify the marketing function depicted in the picture given below :

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The picture shows a delivery van, a vehicle that carries goods from the producer to the buyer. This is the marketing function of transportation.
Updated On: Oct 26, 2026
  • Promotion
  • Packaging and Labelling
  • Storage or Warehousing
  • Transportation
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The Correct Option is D

Solution and Explanation

Step 1: Read the picture:
The picture shows a large truck with the words DELIVERY VAN written on its body.
A delivery van is a vehicle used to carry goods from one place to another.

Step 2: Recall the related function:
Transportation means the movement of goods from the place of production to the place where they are needed.
It creates place utility, because goods reach the buyer at the right location.

Step 3: Check the options:
(A) Promotion: it is about telling buyers about the product through advertising and offers. A van does not do this.
(B) Packaging and Labelling: it is about the container and the information printed on it. A van is not a pack.
(C) Storage or Warehousing: it is about keeping goods safe until they are sold. A van moves goods, it does not store them.
(D) Transportation: the van carries the goods from the seller to the buyer, so this fits the picture.

Final Answer:
The picture shows the marketing function of transportation, option (D).
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