Question:
[For Visually Impaired Candidates only]
'A company organises sales-competitions among their salesforce and announces various prizes for the winners to increase the sales.'
This is an example of which of the following sales promotion activities?
Customer Promotions
Business Promotions
Trade Promotions
Salesforce Promotions
[For Visually Impaired Candidates only]
'A company organises sales-competitions among their salesforce and announces various prizes for the winners to increase the sales.'
This is an example of which of the following sales promotion activities?
Customer Promotions
Business Promotions
Trade Promotions
Salesforce Promotions
'A company organises sales-competitions among their salesforce and announces various prizes for the winners to increase the sales.'
This is an example of which of the following sales promotion activities?
Customer Promotions
Business Promotions
Trade Promotions
Salesforce Promotions
Show Hint
Internal sales competitions, bonuses, and commission structures are classic examples of Salesforce Promotions. They are designed to boost staff morale and push the sales team to hit corporate targets.
Updated On: Jun 18, 2026
Show Solution
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Solution and Explanation
Step 1: Identifying the Target of the Promotion:
The prompt states that the company is organizing sales competitions specifically for its own internal sales staff and offering performance-based prizes to the winners.
Step 2: Analyzing the Categories of Sales Promotion:
- Customer promotions target external end-consumers.
- Trade promotions target middleman distributors and retail stores.
- Business promotions target B2B networks and corporate clients.
- Salesforce promotions are designed to motivate and incentivize a company's internal sales representatives, dealers, and agents to hit their sales targets.
Step 3: Conclusion:
Because this strategy is aimed directly at motivating internal sales staff to increase sales volume through competitive prizes, it is classified as a Salesforce Promotion (D).
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