Question

Under committee type sales organisation, the implementation of plans is done by ________.

Hint:

The committee only plans and decides. Think of who in the sales department puts those plans into action.

Answer 1

Step 1: Understand the structure:
A committee type sales organisation uses committees to take the main sales decisions.
Members of the committee come from sales, production, finance and other fields.

Step 2: Separate planning from action:
The committee plans. It frames the policies, sets the targets and approves the programmes.
A committee is a group, so it cannot run daily field work itself.
The plans have to be carried out by people with line authority in the sales department.

Step 3: Name the implementing people:
The sales manager and the sales executives working under him put the committee's decisions into action.
They report back to the committee on the results.

Final Answer:
In a committee type sales organisation, the plans are implemented by the sales manager and the sales executives (the line executives).