Question:

The main task of a sales organisation is to effect _________.

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Think about why a firm builds a sales team. The word that names its core job is the answer.
Updated On: Oct 19, 2026
  • Sales
  • Production
  • Display
  • Motivation
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The Correct Option is A

Solution and Explanation

Step 1: Recall what a sales organisation is:
A sales organisation is the group of people and departments that a firm sets up to sell its goods or services. It is led by a sales manager.
Its purpose is clear: to turn the firm's products into revenue.

Step 2: Fill the blank:
The main task of this unit is to effect sales. That means finding buyers, persuading them and closing the deal.
All other work, such as planning, training and reporting, supports this one task.

Step 3: Why the other options are wrong:
Production is the job of the manufacturing department, not the sales team.
Display is a part of merchandising. It helps selling but is not the main task.
Motivation is a tool the sales manager uses to get better results. It is a means, not the main task.

Final Answer:
The main task of a sales organisation is to effect sales, which is option (A).
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