Letters in alphabetical order: G, H, O, T, U
Words before TOUGH:
- Starting with G: 4! = 24
- Starting with H: 4! = 24
- Starting with O: 4! = 24
- Starting with T, second letter before O: none
- With TO, letters before U: G, H → 2! = 2
Total before TOUGH:
24+24+24+16=88
Rank = 88+1 = 89