Question

Match List - I with List - II:

• A. A-I, B-III, C-II, D-IV
• B. A-II, B-III, C-I, D-IV
• C. A-IV, B-II, C-III, D-I
• D. A-IV, B-III, C-II, D-I

Hint:

Logic Tip: Yellow Pages is a directory; infomercials are programme-length commercials; point of purchase material sits inside the shop; product placement means a brand shown inside a movie.

Answer 1

The Correct Option is D

Step 1: Understanding the Question:

• We must match each advertising term in List - I with its meaning in List - II.

Step 2: Detailed Explanation:

• A. Yellow Pages: a directory of local business names and products, so A matches IV.
• B. Infomercials: television commercials that run as long as a typical television programme, so B matches III.
• C. Point of purchase advertising: banners, posters and stickers put inside the retail shop, so C matches II.
• D. Product Placement: promoting a product or brand in a movie so that it enters the subconscious mind of the customer, so D matches I.
• The correct matching is A-IV, B-III, C-II, D-I.

Step 3: Final Answer:
The correct option is (D) A-IV, B-III, C-II, D-I.