Question:

Arrange the following steps of consumer buying decision process in correct sequence:
A. Information Search
B. Purchase Decision
C. Evaluation of Alternatives
D. Problem Recognition
E. Post-Purchase Behaviour

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Logic Tip: Buying starts with recognizing a need and ends with post-purchase evaluation.
Updated On: May 29, 2026
  • A, C, D, B, E
  • D, A, C, B, E
  • A, B, D, C, E
  • C, D, A, E, B
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The Correct Option is B

Solution and Explanation

Step 1:
Consumer buying process begins when a consumer recognizes a problem or need. \[ D = \text{First Step} \]

Step 2:
After recognizing the need, consumer searches for relevant information. \[ A = \text{Second Step} \]

Step 3:
Consumer compares different available alternatives. \[ C = \text{Third Step} \]

Step 4:
Finally:
• Consumer makes purchase decision
• Experiences post-purchase satisfaction or dissatisfaction Correct sequence: \[ D,\; A,\; C,\; B,\; E \] Hence, the correct answer is: \[ \boxed{\text{(2) D, A, C, B, E}} \]
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