Question:

Which of the following situations represents a contraction in demand and not a decrease in demand?

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Price change causes movement on the same demand curve. Non-price factors shift the entire demand curve.
Updated On: Jun 8, 2026
  • Income of consumers decreases and demand falls
  • Price of the commodity rises and quantity demanded falls
  • Price of substitute commodity falls
  • Consumer preference shifts away from the commodity
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The Correct Option is B

Solution and Explanation

Concept: Students often confuse contraction in demand with decrease in demand.
• Contraction in demand occurs due to a rise in the commodity's own price.
• Decrease in demand occurs due to changes in factors other than price.

Step 1: Analyze Option (A).
Income falls. Demand curve shifts left. This is decrease in demand.

Step 2: Analyze Option (B).
Price rises. Movement occurs upward along the same demand curve. This is contraction in demand.

Step 3: Analyze Option (C).
Price of substitute falls. Consumers switch products. Demand decreases.

Step 4: Analyze Option (D).
Preference changes negatively. Demand decreases. Thus only Option (B) represents contraction in demand. Hence Option (B) is correct.
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