Step 1: Understanding the Concept:
Colloidal particles are 1-1000 nm, comparable to the wavelength of visible light. They therefore scatter light strongly.
Step 2: Detailed Explanation:
The Tyndall effect is the scattering of light by colloidal particles. The colour a colloid shows depends on which wavelengths are scattered and which pass through. Small particles scatter blue light more, so a sol often looks bluish from the side and reddish when viewed against the light.
Brownian motion, electrophoresis and electrokinetic effects describe motion and charge of particles, not how they treat light.
Step 3: Final Answer:
The colour is linked to the Tyndall effect, option (A).
Final Answer:
Light scattering by particles (Tyndall effect) gives colour.
\[ \boxed{\text{(A) }\text{Tyndall effect}} \]