Question:

What is the process called wherein a deliberate attempt by one person is made to modify the attitudes, beliefs or behaviour of another person?

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Extension work relies heavily on persuasion rather than force. Extension agents persuade farmers to adopt new agricultural innovations by showing them evidence of success.
  • Proxemics
  • Persuasion
  • Perception
  • Empathy
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The Correct Option is B

Solution and Explanation

Step 1: Understanding the Concept:
Effective communication involves different processes designed to exchange information, build relationships, or influence others' behavior.

Step 2: Detailed Explanation:

- Proxemics: The study of how people use personal space and distance in communication.
- Persuasion: An active, deliberate communication process designed to guide, influence, or change a person's or group's attitudes, beliefs, values, or behaviors toward an idea or practice.
- Perception: The sensory and cognitive process of selecting, organizing, and interpreting environmental stimuli.
- Empathy: The ability to understand and share the feelings and perspectives of another person.

Step 3: Final Answer

The deliberate process of communicating to modify another person's attitudes or behavior is called persuasion.
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