Question:

Transferring thoughts, ideas and messages into verbal and non-verbal signs is referred to as:

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Think of the directions:
- From Mind $\rightarrow$ Code = Encoding (Sender side).
- From Code $\rightarrow$ Mind = Decoding (Receiver side).
  • Moderation
  • Encoding
  • Decoding
  • Mediation
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The Correct Option is B

Solution and Explanation

Step 1: Understanding the Concept:
According to classic models of communication (such as the Shannon-Weaver and Berlo models), the transmission of a message requires translating ideas into a shareable format.

Step 2: Detailed Explanation:

- Sender: The source who generates the thoughts, ideas, or messages.
- Encoding: The process performed by the sender to convert thoughts and ideas into a symbolic form (such as spoken words, written text, or gestures) so they can be transmitted.
- Decoding: The process performed by the receiver to interpret and make sense of the encoded signs.
- Moderation/Mediation: Processes related to conflict resolution or facilitating discussion, rather than formulating messages.

Step 3: Final Answer

Converting thoughts and ideas into verbal or non-verbal signals is called encoding.
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