Concept:
In any triangle, \(\cot\frac{B}{2} = \frac{s-b}{r}\) and \(\cot\frac{C}{2} = \frac{s-c}{r}\), where \(s\) is semi-perimeter and \(r\) is inradius.
Step 1: Given \(3a = b + c\).
Semi-perimeter: \(s = \frac{a+b+c}{2} = \frac{a + (b+c)}{2} = \frac{a + 3a}{2} = \frac{4a}{2} = 2a\).
Step 2: Compute \(s-b\) and \(s-c\).
\[
s - b = 2a - b,\quad s - c = 2a - c
\]
Also \(b + c = 3a \Rightarrow c = 3a - b\).
Step 3: Product of cotangents.
\[
\cot\frac{B}{2}\cot\frac{C}{2} = \frac{(s-b)(s-c)}{r^2}
\]
Using the identity \((s-b)(s-c) = r^2 + (s-b)(s-c)\)? Alternatively, use standard formula:
\[
\cot\frac{B}{2}\cot\frac{C}{2} = \frac{s(s-b)(s-c)}{\Delta^2} \cdot \ldots
\]
Simpler: Using \(\cot\frac{B}{2} = \frac{s(s-b)}{\Delta}\) etc., the product simplifies to:
\[
\cot\frac{B}{2}\cot\frac{C}{2} = \frac{s}{s-a}
\]
Given \(s = 2a\) and \(s-a = 2a - a = a\):
\[
\frac{s}{s-a} = \frac{2a}{a} = 2
\]