If \( x, y, z \) are all positive and are the \( p \)th, \( q \)th and \( r \)th terms of a geometric progression respectively, then the value of the determinant
\( \begin{vmatrix}
\log x & p & 1 \\
\log y & q & 1 \\
\log z & r & 1
\end{vmatrix} \) equals