Concept:
The hands of a clock coincide every:
\[
\frac{60H}{11}
\]
minutes after \(H\) o’clock.
Formula:
\[
\text{Time after }H=\frac{60H}{11}
\]
where \(H\) is the hour.
Step 1: Take \(H=4\).
Since the time is between:
\[
4 \text{ pm and } 5 \text{ pm}
\]
So:
\[
\text{Coincidence time}=\frac{60 \times 4}{11}
\]
\[
=\frac{240}{11}
\]
minutes.
Step 2: Identify \(p\) and \(q\).
\[
p=240
\]
\[
q=11
\]
Step 3: Find \(p+q\).
\[
240+11=251
\]
Thus, the required answer is:
\[
\boxed{251}
\]