Question:

According to the Innovation Decision Process, which of the following are not suitable extension teaching methods at the 'Implementation' stage?
A. Friends and relatives
B. Poster and newspapers
C. Result demonstration
D. Local leaders and personal visit

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Exam Tip:
Knowledge Stage: Mass media (posters, newspapers, radio).
Implementation Stage: Personal contact, demonstrations, hands-on training.
Extension professionals must match the method to the stage of adoption.
  • A only
  • A and B only
  • A, B and C only
  • All A, B, C and D
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The Correct Option is B

Solution and Explanation

Step 1: Understanding the Concept:
This question tests the understanding of the Innovation Decision Process (adoption process) and the appropriate extension teaching methods at each stage.

Step 2: The Innovation Decision Process:

The Innovation Decision Process (Rogers) has five stages:
Knowledge (Awareness): Becoming aware of the innovation.
Persuasion (Interest): Forming a favorable attitude.
Decision: Choosing to adopt or reject.
Implementation: Putting the innovation to use.
Confirmation: Seeking reinforcement of the decision.

Step 3: Suitable Methods at the Implementation Stage:

At the implementation stage, the learner is actively trying out the innovation.
The most suitable methods are those that provide hands-on support:
Result Demonstration: Shows the actual results of the innovation on the learner's own farm or a similar setting.
Local Leaders and Personal Visit: Provides personalized guidance and motivation.
Method Demonstration: Shows how to do something step-by-step.
Training and Workshops: Provide practical, hands-on training.

Step 4: Analyzing the Options:


A. Friends and relatives: While they can be influential, they are not a formal extension teaching method. Their influence is more relevant at the persuasion stage.
B. Poster and newspapers: These are mass media methods suitable for creating awareness (Knowledge stage), not for implementation. They cannot provide the practical support needed during implementation.
C. Result demonstration: This is highly suitable for the implementation stage.
D. Local leaders and personal visit: This is suitable for providing support during implementation. Therefore, A (Friends and relatives) and B (Poster and newspapers) are NOT suitable extension teaching methods at the implementation stage.

Step 5: Final Answer:

A and B are not suitable. Therefore, option (B) is correct.
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