Question:
What is meant by 'small screen'?
What is meant by 'small screen'?
Show Hint
Identify 'small screen' as the television medium, contrasted with cinema.
Updated On: Sep 24, 2026
Show Solution
Verified By Collegedunia
Solution and Explanation
Step 1: Definition:
'Small screen' is a common term for the television medium, as distinguished from the 'big screen' of cinema.
Step 2: Significance:
As an audio-visual mass medium reaching directly into people's homes, television has become a powerful vehicle for entertainment, information, advertising, and the transmission of culture and values.
Final Answer:
'Small screen' refers to television, a home-based audio-visual mass medium distinct from cinema's 'big screen.'
'Small screen' is a common term for the television medium, as distinguished from the 'big screen' of cinema.
Step 2: Significance:
As an audio-visual mass medium reaching directly into people's homes, television has become a powerful vehicle for entertainment, information, advertising, and the transmission of culture and values.
Final Answer:
'Small screen' refers to television, a home-based audio-visual mass medium distinct from cinema's 'big screen.'
Was this answer helpful?
0
0
Top UP Board XII Sociology Questions
- Who among the following is not a sociologist?
- The main basis for separating rural and urban communities is:
- 'Chipko Movement' is related to:
- Which of the following is called the fourth pillar of democracy?
- Who is the founder of Arya Samaj?
View More Questions
Top UP Board XII Media as a vehicle of cultural transmission Questions
Top UP Board XII Questions
- In which one of the following States of India is the density of population the highest?
- Which one of the following States of India has the largest urban population?
- Which one of the following States is not related to the production of mineral oil?
- Which one of the following sea ports is located on the eastern coast of India?
- What is meant by ‘Humanisation of Nature’?
View More Questions