Question:
Identify the scholar associated with the theory of Mass Audience?
Identify the scholar associated with the theory of Mass Audience?
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The study of mass audiences involves understanding how media content is consumed and interpreted by large groups of people. Denis McQuail made significant contributions to this area.
Updated On: Feb 11, 2026
- Marshall McLuhan
- Herbert Blumer
- Denis McQuail
- Elihu Katz
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The Correct Option is C
Solution and Explanation
Denis McQuail is well-known for his contributions to media and communication theory, particularly in the study of mass communication and audience behavior. He developed a comprehensive framework for understanding the mass audience.
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