Question:
Identify the correct sequence for different levels of product:
(A) Augmented Product
(B) Basic Product
(C) Expected Product
(D) Potential Product
Identify the correct sequence for different levels of product:
(A) Augmented Product
(B) Basic Product
(C) Expected Product
(D) Potential Product
(B) Basic Product
(C) Expected Product
(D) Potential Product
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Remember: Think of a product from core benefit → expected → added features → future possibilities.
Updated On: Feb 18, 2026
- (B), (C), (A), (D)
- (B), (D), (C), (A)
- (B), (A), (D), (C)
- (B), (A), (C), (D)
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The Correct Option is A
Solution and Explanation
Step 1: Sequence of product levels.
- Basic → core benefit
- Expected → attributes customers expect
- Augmented → additional features
- Potential → all possible future enhancements
Step 2: Apply sequence.
Correct order: (B), (C), (A), (D)
- Basic → core benefit
- Expected → attributes customers expect
- Augmented → additional features
- Potential → all possible future enhancements
Step 2: Apply sequence.
Correct order: (B), (C), (A), (D)
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