Question

A researcher got excited on seeing a celebrity tweeting about COVID-19. She downloaded one million tweets using a software application. Then she analyzed the data to find out whether celebrities have a social conscience. What is this research approach called?

• A. Abductive approach
• B. Inductive approach
• C. Deductive approach
• D. Operations approach

Hint:

In the inductive approach, researchers start with data collection and observations and use these to develop broader theories and generalizations.

Answer 1

The Correct Option is B

Step 1: Understanding research approaches.
In research, the inductive approach involves starting with observations or data and then developing theories or generalizations. This approach contrasts with the deductive approach, where the researcher starts with a hypothesis and tests it.
Step 2: Analyzing the options.
- (A) Incorrect, the abductive approach involves starting with incomplete observations and developing the best possible explanation. It is more focused on inference and explanation.
- (B) Correct, the researcher is using data to find patterns or draw conclusions, which is characteristic of the inductive approach.
- (C) Incorrect, the deductive approach involves testing a pre-existing theory, which is not the case here.
- (D) Incorrect, the operations approach refers to the techniques used to collect data but is not a specific research methodology.
Step 3: Conclusion.
Thus, the correct answer is (B) Inductive approach.