Question:

What is group polarisation?

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Remember: Group polarisation occurs when a group’s collective decisions are more extreme than the individual decisions before the discussion.
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Solution and Explanation

Step 1: Define Group Polarisation.
Group polarisation refers to the tendency for a group to make decisions that are more extreme than the initial inclination of its individual members. This phenomenon often occurs during group discussions, where individuals' opinions become more pronounced and lead to a more extreme collective decision.
Step 2: Explain the Process.
When individuals in a group share their views, they often validate and reinforce each other’s opinions, leading to a stronger conviction about a particular decision. This effect can push group decisions to be riskier (risky shift) or more cautious (cautious shift), depending on the group's initial tendency.
Step 3: Discuss Factors Influencing Group Polarisation.
Group polarisation can be influenced by several factors such as group size, the homogeneity of group members, and the presence of strong persuasive arguments that support a particular point of view.
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