Comprehension
The post-truth era is, expectedly, marked by a discerning erosion of public trust in sources of information. Mass media — both traditional and new-age avatars — has borne the brunt of this mistrust. And for good reasons too. Social media, its most popular platform, is a harbinger of falsity. It is thus encouraging to see that at least the old guard of the media ecosystem — the newspaper — continues to defy this discouraging trend. A pan-India survey of media consumption by Lokniti found that print media remains the most trusted source of information. The finding is consistent with the heartening surge in public endorsement of the reliability of newspapers since the pandemic. An earlier survey, which attempted to examine the impact of the lockdown on ‘reading patterns’, had found that the number of readers who used to spend over an hour on newspapers every day had risen to 38%, up from 16% in the pre-lockdown period. The increased trust in newspapers is because the lockdowns coincided with the dissemination of the crudest kinds of misinformation about the pandemic in India and around the world and newspapers played a pivotal role in exposing these lies.
But that is where the good news ends — for the print media, at least. Among other things, the data collated by the survey found deepening footprints of social media in rural and urban constituencies while television continues to dominate the screen. These developments are consistent with global trends that reveal that the newspaper industry is struggling to contain the migration of readers and revenue to other formats, especially digital media. Ironically, the pandemic, which saw a resurgence in collective trust in newspapers, adversely affected the print media as traditional advertisers, reeling under the economic fallouts of Covid-19, cut back on advertisements. But the crisis in print precedes the pandemic. Newspapers have been outpaced by speedier, but also spurious, sources of information. The dominance of the image over text as a cultural phenomenon is another formidable challenge. The print media’s hopes of remaining competitive and profitable must, therefore, centre on using this collective trust as a form of capital. Survival strategies, especially the revenue model, must be re-explored and the emphasis shifted to in-depth analyses of news as well as eyecatching layouts now that newspapers are slower to reach news to the audience.
[Extracted, with edits and revisions, from “Good news: Editorial on print media remaining the most trusted source of information”, The Telegraph]
Question: 1

Which of the following is the author most likely to agree with?

Updated On: Jul 14, 2026
  • The Covid-19 pandemic was an unmitigated disaster for the newspaper industry
  • The Covid-19 pandemic had negative as well as positive effects on the newspaper industry.
  • The Covid-19 pandemic only had good effects on the newspaper industry.
  • The Covid-19 pandemic had no effect at all on the newspaper industry.
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The Correct Option is B

Approach Solution - 1

The correct option is (B): The Covid-19 pandemic had negative as well as positive effects on the newspaper industry.
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Approach Solution -2

The passage describes two distinct effects of the pandemic on newspapers, a positive one, where trust in newspapers rose because they exposed pandemic misinformation, and a negative one, where traditional advertisers cut back their spending, hurting print media's revenue. The question asks which statement the author most likely agrees with about this period, so the answer should reflect both sides rather than only one. Let's examine each option.

  1. The Covid-19 pandemic was an unmitigated disaster for the newspaper industry: This ignores the passage's clear statement that public trust and readership actually rose during the pandemic, with time spent reading newspapers increasing sharply, so calling it an unmitigated disaster leaves out half of what the passage says.
  2. The Covid-19 pandemic had negative as well as positive effects on the newspaper industry: This matches the passage precisely, it describes a resurgence in collective trust as a positive effect, alongside advertisers cutting back under the economic fallout of Covid-19 as a negative effect on the same industry during the same period.
  3. The Covid-19 pandemic only had good effects on the newspaper industry: This misses the passage's explicit note that the pandemic adversely affected the print media through the loss of advertising revenue, so only-good-effects is incomplete.
  4. The Covid-19 pandemic had no effect at all on the newspaper industry: The passage describes substantial effects, both in readership and trust and in revenue, so claiming no effect at all directly contradicts the text.

The passage is explicit that the pandemic cut both ways for newspapers, boosting trust and readership while simultaneously damaging advertising revenue.

Therefore, the correct answer is The Covid-19 pandemic had negative as well as positive effects on the newspaper industry.

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Question: 2

Which of the following, if true, would most weaken the author’s arguments?

Updated On: Jul 14, 2026
  • Social media is a reliable source of true and accurate news and information.
  • Social media is a highly unreliable source of news and information and should not be trusted.
  • Social media is a good way for people to stay connected with each other.
  • Social media is a speedier source of information than newspapers.
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The Correct Option is A

Approach Solution - 1

The correct option is (A): Social media is a reliable source of true and accurate news and information.
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Approach Solution -2

The author's argument rests on a contrast, social media is described as a harbinger of falsity that has eroded public trust, while newspapers are presented as the more trustworthy alternative precisely because they help expose misinformation. A statement that weakens this argument would need to undercut the claim that social media is untrustworthy. Let's check each option.

  1. Social media is a reliable source of true and accurate news and information: This directly contradicts the author's characterisation of social media as a source of falsity. If social media were actually reliable, the entire contrast the author draws between untrustworthy social media and trustworthy newspapers would collapse, which is exactly what weakens the argument.
  2. Social media is a highly unreliable source of news and information and should not be trusted: This restates and reinforces the author's own position rather than challenging it, so it strengthens, not weakens, the argument.
  3. Social media is a good way for people to stay connected with each other: This speaks to social media's usefulness for connection, not its reliability as a news source, so it does not engage with, let alone weaken, the author's argument about trust in information sources.
  4. Social media is a speedier source of information than newspapers: The author already effectively concedes that other formats are faster, the passage elsewhere notes newspapers are slower to reach news to the audience, so this does not challenge any claim the author is making about trustworthiness.

Because the argument's foundation is that social media is untrustworthy, the option asserting the opposite, that it is actually reliable, is the one that most undermines it.

Therefore, the correct answer is Social media is a reliable source of true and accurate news and information.

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Question: 3

Which of the following would be an effective way of making print media more competitive?

Updated On: Jul 14, 2026
  • Slowing down the process of print media production.
  • Using more expensive printing methods that achieve better print quality, even if it results in newspapers becoming more expensive.
  • Only publishing newspapers on alternate days.
  • Developing ways of ensuring that print media can reach readers more speedily.
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The Correct Option is D

Approach Solution - 1

The correct option is (D): Developing ways of ensuring that print media can reach readers more speedily.
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Approach Solution -2

The passage's closing lines identify the specific problem to be solved, newspapers have been outpaced by speedier sources of information and are slower to reach news to the audience than digital and social media. An effective way to make print media more competitive would need to address this speed gap, or at least not make it worse. Let's evaluate each option.

  1. Slowing down the process of print media production: This moves in exactly the wrong direction, the passage's diagnosis is that newspapers are already too slow relative to other formats, so slowing production further would worsen, not fix, the competitive problem.
  2. Using more expensive printing methods that achieve better print quality, even if it results in newspapers becoming more expensive: Higher prices work against the passage's goal of newspapers remaining competitive and profitable, since a more expensive product is likely to push cost-sensitive readers further toward free or cheaper digital alternatives.
  3. Only publishing newspapers on alternate days: This reduces how often news reaches readers at all, compounding the speed disadvantage the passage identifies rather than closing it.
  4. Developing ways of ensuring that print media can reach readers more speedily: This directly targets the passage's own diagnosis of the problem. If newspapers are losing out because they are slower to reach readers than digital sources, then finding ways to deliver news to readers faster addresses that competitive disadvantage head-on.

Since the passage frames slowness as the specific competitive weakness of print media, closing that speed gap is the option that logically follows as an effective fix.

Therefore, the correct answer is Developing ways of ensuring that print media can reach readers more speedily.

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Question: 4

Based on the author’s arguments, which of the following, if true, would have resulted in the weakening, rather than deepening of public trust in newspapers since the pandemic?

Updated On: Jul 14, 2026
  • Newspapers were very careful in ensuring they reported accurate and true news during the lockdowns.
  • Newspapers played a leading role in exposing lies and misinformation spread during the lockdown.
  • Newspapers actively disseminated misinformation during the lockdowns and made no efforts to expose lies spread by others.
  • Newspapers alerted the public to the fact that a number of sources were spreading crude forms of misinformation during the pandemic
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The Correct Option is C

Approach Solution - 1

The correct option is (C): Newspapers actively disseminated misinformation during the lockdowns and made no efforts to expose lies spread by others.
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Approach Solution -2

The passage attributes the pandemic-era rise in newspaper trust to a specific cause, that newspapers played a pivotal role in exposing the misinformation about the pandemic that was circulating. The question asks for a scenario that would have had the opposite effect, weakening rather than deepening trust, so the answer should reverse this specific cause. Let's check each option.

  1. Newspapers were very careful in ensuring they reported accurate and true news during the lockdowns: Careful, accurate reporting is consistent with, and would reinforce, the trust the passage says newspapers earned, so this would deepen rather than weaken trust.
  2. Newspapers played a leading role in exposing lies and misinformation spread during the lockdown: This is essentially what the passage already says happened, and is given as the reason trust deepened, so it cannot be the scenario that would have weakened trust instead.
  3. Newspapers actively disseminated misinformation during the lockdowns and made no efforts to expose lies spread by others: This reverses the passage's account entirely. If newspapers had spread falsehoods instead of exposing them, they would have behaved like the untrustworthy sources the passage contrasts them with, which would plausibly have eroded rather than built public trust.
  4. Newspapers alerted the public to the fact that a number of sources were spreading crude forms of misinformation during the pandemic: This is again close to what the passage says actually happened and credits for the rise in trust, so it supports deepened trust rather than weakened trust.

Only the option where newspapers themselves become a source of misinformation, rather than an exposer of it, would flip the passage's described outcome from deepened to weakened trust.

Therefore, the correct answer is Newspapers actively disseminated misinformation during the lockdowns and made no efforts to expose lies spread by others.

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Question: 5

What would be the impact on the readership and revenues of the print media if the image were not dominant over text as a cultural phenomenon?

Updated On: Jul 14, 2026
  • Print media would not suffer as much of a reduction in readership and revenue as readers shifted to other formats.
  • Print media would suffer a greater reduction in readership and revenue as readers shifted to other formats.
  • There would be no impact on the readership and revenues of the print industry.
  • There would be an increased demand from readers that newspapers carry more images and less text.
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The Correct Option is A

Approach Solution - 1

The correct option is (A): Print media would not suffer as much of a reduction in readership and revenue as readers shifted to other formats.
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Approach Solution -2

The passage names the dominance of the image over text as a cultural phenomenon as another formidable challenge facing print media, alongside speed and misinformation. Since print is a text-heavy format, a cultural shift toward images over text works against it. The question asks what would happen if this particular challenge were removed, that is, if the image were not dominant over text. Let's assess each option.

  1. Print media would not suffer as much of a reduction in readership and revenue as readers shifted to other formats: If image-dominance is one of the specific pressures pushing readers away from text-based print media, then removing that pressure would logically mean print media loses fewer readers and less revenue to other formats than it otherwise would, even though other challenges, like speed, would remain.
  2. Print media would suffer a greater reduction in readership and revenue as readers shifted to other formats: This runs backward, removing one of the passage's stated headwinds for print media should ease pressure on it, not intensify the losses.
  3. There would be no impact on the readership and revenues of the print industry: The passage explicitly names image-dominance as a formidable challenge, implying it currently does have an impact, so removing it entirely having no impact is inconsistent with treating it as a real challenge in the first place.
  4. There would be an increased demand from readers that newspapers carry more images and less text: This is not a natural consequence of image no longer being culturally dominant over text, if anything, a world where text is not overshadowed by images would reduce, not increase, pressure on newspapers to add more images.

Since image-dominance is listed as one of the specific pressures hurting print media, removing it should ease, not worsen, print media's losses to other formats.

Therefore, the correct answer is Print media would not suffer as much of a reduction in readership and revenue as readers shifted to other formats.

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Question: 6

How does the author suggest newspapers can overcome the problem of being outpaced by speedier sources of information?

Updated On: Jul 14, 2026
  • They offer direct means by which newspapers can become faster to publish and deliver to readers.
  • They encourage a complete and immediate shift to digital media as a way of ensuring newspapers are not outpaced by other sources of information.
  • They offer ways to reduce production costs, which would offset the losses caused by readers shifting allegiance to faster sources of information.
  • They offer alternative means for newspapers to become competitive and profitable, but do not solve the problem of how newspapers can become faster sources of information
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The Correct Option is D

Approach Solution - 1

The correct option is (D): They offer alternative means for newspapers to become competitive and profitable, but do not solve the problem of how newspapers can become faster sources of information.
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Approach Solution -2

The passage's final sentence lays out the author's suggested strategy in fairly precise terms, print media's hopes of remaining competitive and profitable must centre on using this collective trust as a form of capital, with revenue models re-explored and emphasis shifted to in-depth analyses of news as well as eye-catching layouts now that newspapers are slower to reach news to the audience. Notice that this proposal is offered as an alternative path to competitiveness, not as a fix for the speed problem itself. Let's check each option.

  1. They offer direct means by which newspapers can become faster to publish and deliver to readers: The passage does not describe any method for speeding up newspaper production or delivery, its suggestions are about trust, depth of analysis, and layout, not speed, so this misreads what is actually proposed.
  2. They encourage a complete and immediate shift to digital media as a way of ensuring newspapers are not outpaced by other sources of information: The passage's suggestions are about strengthening print media itself, in-depth analysis, layout, using trust as capital, not about abandoning print for digital, so this is not supported.
  3. They offer ways to reduce production costs, which would offset the losses caused by readers shifting allegiance to faster sources of information: Cost reduction is not mentioned anywhere in the passage's suggested strategy, the focus is on revenue models and content quality, not on cutting costs.
  4. They offer alternative means for newspapers to become competitive and profitable, but do not solve the problem of how newspapers can become faster sources of information: This matches the passage precisely, the suggested strategy of trust as capital, in-depth analysis, and better layouts is explicitly framed as a way to stay competitive despite being slower, it works around the speed problem rather than resolving it.

The author's own phrasing, now that newspapers are slower to reach news to the audience, acknowledges the speed disadvantage as a given, and builds a competitiveness strategy around it rather than against it.

Therefore, the correct answer is They offer alternative means for newspapers to become competitive and profitable, but do not solve the problem of how newspapers can become faster sources of information.

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