If three points are collinear, they lie on the same straight line. The area of a triangle is given by:
\[
\text{Area} = \frac{1}{2} \left| x_1(y_2 - y_3) + x_2(y_3 - y_1) + x_3(y_1 - y_2) \right|
\]
Since all three points are collinear, substituting their coordinates in the above formula results in zero.